Content Gyan: Content Writing, Content Strategy and Content Marketing Blog » Facebook http://amrithallan.com/blog Bits of knowledge, wisdom and experience on content writing, content strategy and content marketing Thu, 02 Feb 2012 16:35:08 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Why content marketing is important for your business http://amrithallan.com/blog/why-content-marketing-is-important-for-your-business/ http://amrithallan.com/blog/why-content-marketing-is-important-for-your-business/#comments Fri, 04 Nov 2011 08:22:04 +0000 Amrit http://amrithallan.com/blog/?p=370 Content marketing for your online business is an integral part of your overall marketing effort. If you believe that the content on your website or blog is one of your primary strengths, you need to make people aware of its existence. If you're already a known brand, this might not be a problem, but if you are in the process of creating your online presence through your content, then content marketing is unavoidable.

]]> http://amrithallan.com/blog/why-content-marketing-is-important-for-your-business/feed/ 6 How to fire up your web content strategy http://amrithallan.com/blog/how-to-fire-up-your-content-strategy/ http://amrithallan.com/blog/how-to-fire-up-your-content-strategy/#comments Wed, 14 Sep 2011 21:13:27 +0000 Amrit http://amrithallan.com/blog/how-to-fire-up-your-content-strategy/ Content strategy is a lot more than simply publishing content on a regular basis. No matter how wonderful your content is and no matter how useful it is, unless people are really getting to access it and unless it is really making an impact, it is waste of time. A well-defined content strategy means you know exactly what you're trying to achieve through your content. It can be anything like generating more search engine traffic, educating your visitors, publishing news updates regarding your website, et cetera. Define the purpose, and work towards it.

]]> http://amrithallan.com/blog/how-to-fire-up-your-content-strategy/feed/ 0 Is it really the end of email? http://amrithallan.com/blog/is-it-really-the-end-of-email/ http://amrithallan.com/blog/is-it-really-the-end-of-email/#comments Mon, 12 Oct 2009 16:33:17 +0000 Amrit http://amrithallan.com/blog/is-it-really-the-end-of-email/ http://amrithallan.com/blog/is-it-really-the-end-of-email/feed/ 1