Content Writing & Content Strategy Services

Content writing services in India

It isn’t surprising that India is fast emerging as the content writing services hub of the world. There are many reasons. Since most of the Indians learn the English language (99.99% of the content writing services in India involve writing in English) as a foreign language they put in extra effort – at least those who seriously want to learn the language – and as a result sometimes they end up knowing the language better than even the native English speakers. This is no bragging. Many people from other countries who learn Indian languages normally know them better than the locals. This is because when you formally learn a language you go deeper compared to those who think since they were born into an XYZ-speaking language region, they must be better than those who did not. This is a misconception, and it works to the advantage of people providing content writing services from India, as far as writing in English goes.

Why content writing services in India are better compared to content writing services from other parts of the world?

Well, some claim that the content writing services in India are the best, but I’m not sure how much of this statement is true. Of course they are hard-working, they are smart and when they really decide to do something, they can definitely do it better than most of the people in the world, but it no way means that people from other regions cannot provide better content writing services. Of course they can. But what is the advantage of working with Indian content writers?

  • If you are in the Western world you get your content writing done before your business day starts. This is because it is already evening or late afternoon by the time your business day begins. So if you have assigned some work last night it should already be in your inbox by the time you check your mail.
  • Indian content writers are good at researching. I don’t know if this is a negative or a positive, my personal experience is that Indian writers are quite good at drudgery, and being an Indian by no means I intend to speak condescendingly. Even Chinese are good at drudgery for that matter but their drudgery is more of a manual kind, for instance tightening hundreds of screws everyday, all week, all month and also all year. Indians are good at mental work. They can spend hours researching a topic and then writing on it. Have you noticed of late most of the list-based blogs being published on A-level blogs are being written by Indians? Pay attention the next time you come across such a blog post.
  • Indian content writing services have a cost advantage. Although incessant inflation is rapidly erasing this advantage, they are still comparatively cheaper compared to content writing services in the Western countries. You can get a good content writing service working for you from India at the 1/4th of local rates.
  • Indian content writers are hard-working. As mentioned above, they can slog. This is a cultural issue I think. Indians in general don’t mind working hard, in fact they feel proud of this trait.
  • People providing content writing services from India are tech savvy. Being fast learners, the Indian content writing service providers easily adapt to new technologies and trends without having to spend much time learning.
  • Indian content writers have no problem with piracy. OK, I know this is a contentious issue but the piracy laws in India are not as strict as they are in the Western countries and consequently state-of-the-art software is just a torrent download away for most of the Indians. This allows them to use the best tools available without having to pay for them. I know, nasty.
  • Indian content writing service providers have the “outsiders” advantage. As I mentioned above, since they are not native English speakers they have to put in more effort learning the fine nuances of the language. This enables them to produce better content compared to native English speakers and writers.

These are some basic reasons why Indian content writing service providers have an advantage over content writers from other countries.

Personally I believe wherever you are, whatever is your cultural background, if you are a better writer, you are a better writer. You don’t have to be an American, you don’t have to be a British or a Chinese or an Indian. You just need to have a desire to work hard and deliver.