Content Writing & Content Strategy Services

Freelance writer needed for online training website

Are you looking for a freelance writer for your online training website? If you are providing online training you need to sound extremely professional in order to instill confidence into people who would like to obtain training from you. Most probably you will be providing training through your website or using some collaboration tool and this means your trainees won’t be able to see you face to face (unless you are also using WebCam). The only way to establish your authority and the level of trustworthiness is to write convincingly.

As a freelance writer providing online writing services for more than seven years now (right now it is September 2010) I have had extensive experience delivering online training materials from my own website as well as client websites. Writing for an online training website can be slightly tricky because although you have to sound professional there also needs to be a personal touch that can make your visitors comfortable with your communication. You have to reach out to them and you have to convince them that they can get training comfortably under you without getting fleeced or judged.

An online training website may have 5-6 primary pages and then many information pages. Primary pages cost more compared to information pages because these are the pages that can really make an impact and can act as a deciding factor. Information pages on the other hand can be written informally — I don’t mean that you can be casual about them, it’s just that you don’t need to sound official or as if you’re speaking from the voice of a spokesperson of the company. On information pages you can normally discuss what sort of course materials would be good for different candidates. Examples of primary pages can be the homepage, the services page, list of courses with brief descriptions, list of technologies with brief descriptions and the about us page.

How would your online training website benefit from me is a freelance writer?

I bring to the table extensive experience of writing for more than 600 online businesses. I don’t even remember (no, this is not good, and I’m not trying to boast) exactly for how many types of businesses I have written — as an independent writer and while working with the writer is that sometimes I hire (when there is lots of bulk writing to be done).

I specialize in providing search engine optimized content that also makes good reading. I don’t believe in simply writing content for search engines because no matter how much traffic you get unless that traffic converts into solid business it is of no use. So I try to strike a balance between writing for the search engines and writing for your human visitors and no matter what the so-called “SEO content writers” claim by the end of the day all that matters is how much business the content on your website has generated.

Although you can give me your own topics I can help you figure out relevant topics for your online training website (of course, at an extra charge). As an extremely flexible and adaptable freelance writer I can provide you many options because what matters to me the most is the effect my writing has on your business. Do contact me and let me know what sort of freelance writing service your required for your website.